Riot Games is opening a one-off Hextech Expo storefront in London’s Oxford Street, as it goes big with its marketing for its upcoming animated Netflix series, Arcane.
The London building is on the corner of Oxford Street and Great Titchfield St. It’s not yet clear if this is an actual shop as such or part of some kind of marketing activity that may change as we near the launch of Arcane on Netflix this Sunday (2am GMT, November 7th 2021).