Super Group confirms Betway withdrawal from Portugal market

Super Group has verified that its Betway sports betting brand has left Portugal’s regulated online gambling market.

The departure occurs in the same year that Betway’s local license was due to be renewed and is the result of a formal request made by the operator to the Portuguese regulator, which was granted.

As part of Super Group’s international expansion strategy, Betway first entered Portugal in 2020. In 2021, it joined the national online betting association APAJO.

As part of a larger reorganisation of Super Group’s worldwide presence, the company will withdraw from Portugal.

Due to long-term profitability concerns, the company previously left the US sports betting market and declared in 2025 that it would stop its remaining US iGaming operations in Pennsylvania and New Jersey.

It projected a one-time exit cost of between $30m (~£22m) and $40m (~£29m) and anticipated savings starting in 2026.

Super Group also exited India in 2023 after the introduction of a 28% turnover tax on online gambling, which materially altered the economics of operating in that market.

The group has since focused on reallocating capital toward regions that meet its internal return-on-investment thresholds, with senior executives stating that individual markets are evaluated on the basis of customer acquisition cost versus long-term retention and profitability.

Super Group reported solid financial performance in other regions despite these departures. According to its Q3 2025 report, the group’s revenue has increased 26% year over year, mostly due to growth in North America (excluding the US), Europe, and Africa.

Revenue in Europe grew 46% year over year, with the UK up 71% and Spain up 11%. The continent now accounts for 20% of total quarterly revenue, up from 17% the previous year.

Super Group anticipates that growth in the remaining core markets will offset revenues lost from strategic exits in Portugal, the US, and India.